You are the head coach of a major college basketball team. You have found out that your All American point guard accepted money from a booster in exchange for coming to your school. You learned that the amount was a one-time payment 2 years ago of $10,000 that the player used to pay for a parent’s medical expenses. The player would be suspended, and you would most likely be fired. Do you take this to the NCAA? or bury it?Leadership Module 3, Part 2
Slide 1
Welcome to module 3 part 2. Hope everyone has had a great week. Let’s get started.
Slide 2
Our main objective for module 3 part 2 will continue to be studying the meaning and importance of
ethics in sports leadership. However, this lecture we will look at ethics from a different perspective. In
the previous lecture, we focused on the meaning and importance of ethics while in this lecture we will
look at real examples of how various sports leaders handled their ethical dilemmas. We are not looking
at these leaders in order to judge them but to show how easy it can be to ignore our ethical compass in
order to attain success.
Slide 3
The first example of an unethical situation in sports leadership that we will study is the FIFA scandal of
2015. FIFA controls the World Cup, which is the most popular sporting event in the world. Yes, it is even
more popular than the NFL and college football combined. During the scandal, the U.S. indicted a total
of 14 current and former FIFA officials on charges of rampant, systematic, and deep rooted corruption.
Swiss prosecutors have accused FIFA President Sepp Blatter of criminal mismanagement or
misappropriation over a TV rights deal and of a disloyal payment to a European football chief, Michael
Platini. Mr. Blatter has promised to step down as FIFA president in February despite having be reelected
only this summer just days after the Zurich hotel raid.
Slide 4
Charles Chuck Blazer the former General Secretary of the Confederation of North Central America or
better known as CONCAF is currently cooperating with U.S. prosecutors. He admits that between 2004
and 2011, he and others on the FIFA Executive Committee agreed to accept bribes in connection with
the selection of South Africa as the host of the 2010 World Cup. He also admitted that one of his co‐
conspirators received a bribe in Morocco for its bid to host the 1998 tournament, which was eventually
awarded to France. He and others also accepted bribes in connection with broadcast and other rights to
the CONCAF Gold Cup Tournament in 1996, 1998, 2000, 2002, and 2003. The U.S. indictment alleges
that U.S. and South American sports marketing executives agreed to pay well over $150 million in bribes
and other illegal payments to obtain lucrative media and marketing rights to international football
tournaments.
Slide 5
The truly sad part of this scandal is that it was all for greed. These men compromised their ethics in
exchange for money, but the problems went deeper than that. Not only did these men ruin their own
lives and that of their families, but they created mistrust in the sport, they forced the World Cup to
possibly move for this year, the organization is in shambles, and they created the need for reform. Their
unethical decisions caused shame for an organization that runs the most popular sport in the world and
created a situation that will be very hard to recover from. Regardless of the reforms that are being done,
many will never trust the integrity of FIFA or the sport again. This is one of the premiere examples of
sports leaders using their power and ethical failures to create a monumental problem.
Slide 6
One of the saddest examples of a sports leader blatantly comprising his own ethics and abusing the trust
and respect around him is Lance Armstrong. Let’s take a look at the timeline of the rise and fall of
Armstrong caused by his lack of remotely any ethical compass. In 1996, Armstrong is diagnosed with
testicular cancer. The cancer has spread to his lungs, lymph nodes, abdomen, and brain. He undergoes
surgery the next day to have the malignant testicle removed. In 1997, Armstrong establishes the Lance
Armstrong foundation to benefit cancer research and cancer patients. In 1999, he wins the Tour de
France but tests positive for steroids. He provides a back dated doctor’s certificate claiming the
substance is in a skin cream and is not sanctioned.
Slide 7
From 2000 to 2006, Armstrong wins seven consecutive Tour de France’s, during which time the UCI
investigates Armstrong for PED use, but he is cleared. In 2009, Armstrong comes in third in the Tour de
France amid allegations from Floyd Landis that he is doping. In 2010, Armstrong hires a defense lawyer
to represent him in a federal investigation into the allegations of fraud and doping during which time he
comes in 23rd in the Tour de France. In 2011, Armstrong retires to focus on his family and fighting
cancer.
Slide 8
In 2012, Armstrong files a federal lawsuit in the Texas district court to halt the doping case against him.
But a federal judge dismisses his lawsuit against the U.S. anti‐doping agency saying his right to due
process is not being violated. After this, Armstrong admits to using PED in an interview with Oprah.
From 2012 to 2015, Armstrong gets seven Tour de France wins and his Olympic bronze medal stripped.
Plus, he was forced to repay over $10 million in sponsorships. What is not included in the timeline is
Armstrong’s repeated pleas of innocence throughout the decade‐long scandal. He repeatedly claimed he
never used PEDs and resulted to blackmail and public shaming of those who claimed he did. Armstrong
chose to disregard his ethics in order to attain fame and success. The sad part is, Armstrong was an
incredible leader. His story inspired countless people with cancer to fight. His leadership with the
Livestrong initiative benefited cancer research in a way no one had ever done before. By compromising
his ethics, he betrayed the trust of those who followed him and ruined the integrity of the positive
things he endorses. Armstrong was forced to step down from representing Livestrong and brought
disgrace on the sport he made nationally recognized. Armstrong was an amazing leader, but he used his
leadership skills in a detrimental way because he chose to ignore his ethical compass.
Slide 9
The next example we will look at is the hardest playing player in MLB history. Pete Rose was famous for
giving 100% effort on every single play throughout his career. During that career, he had 4,256 hits, 746
doubles, almost 200 stolen bases, over 1,300 RBIs and played in over 3,500 games. He had the most hits
in MLB history and even had 412 wins as a manager. He not only succeeded as a player but was also
successful as a manager in the major league level which is extremely rare. Pete Rose was an iconic
baseball start that greatly contributed to the success and popularity of the sport. He had incredible
influence both as a player and a manager and truly did many things that were great for the MLB.
Slide 10
While he was the manager of the Cincinnati Reds, he was caught betting on the Reds to win. No
evidence was ever found that he bet on the team to lose. He accepted a lifetime ban August 23rd, 1989
and is currently still banned. According to the MLB rule book, Section 21D, any player, umpire, or club or
league official or employee who shall bet any sum whatsoever upon any baseball game in connection
with which the better has a duty to perform, he or she shall be declared permanently ineligible. Rose
didn’t bet on his team to lose, but he did not bet on them to win every time. This signaled his bookies
that he wasn’t confident that his team would win that particular game. Many argue that Rose only bet
on himself to succeed and therefore shouldn’t be punished this harshly. Many feel this is a gray area of
ethical situation. And Major League Baseball has been split on what to do with Rose to this day. Do you
feel that what rose did was unethical? Should he be punished this severely?
Slide 11
Many of you have heard of Tiger Woods since he is not only the famous golfer of all time, one of the
most famous sports figures ever. Tiger had over 70 PGA tour victories, made the cut in 142 consecutive
events, has four Masters wins, and has won tournaments in 13 different countries. He has over $1.5
billion in career earnings as of 2013. He is the number one golfer in the world and arguably the best of
all time. These are just the select few of the countless achievements which Woods accomplished during
his golfing career.
Slide 12
Often times we look at sports leaders as untouchable. And many times they see themselves that way.
Many sports leaders will refuse to answer a question muttering phrase, “That is a personal subject.” Or
complain that fans or media dig into their personal lives. On some level, athletes, coaches, owners, and
executives can get away with things as long as they perform well on the field. However, this is only true
to a point as evidenced by Tiger Woods situation. Here’s the timeline for the fall of Tiger. On November
25th, 2009, the National Enquirer leaks a story that Tiger Woods is cheating on his wife. Two days later,
Tiger Woods gets in a suspicious car crash with speculation that his wife caused the crash by allegedly
smashing out his back windshield. Within the next couple of weeks, over seven women come forward
admitting to having affairs with Tiger.
Slide 13
Within six months, Woods’s wife divorces him, he attends sex rehab, and numerous sponsors drop him.
Woods has not won a major championship since 2008. In this case, Woods compromising his ethics in an
area that had nothing to do with golf caused him to lose everything. Most notably, the respect of
countless people that idolized him. Woods’s situation off the field greatly affected his golfing career.
Whether it was the public pressure or the private pressure, Woods has not won a major championship
since 2008.
Slide 14
In boxing, there are unfortunately countless examples of corruption and unethical situations that
leaders of the sport found themselves in. A tragic example of one of these situations was the fight
between Luis Resto and Billy Collins. Collins was undefeated in his 14 fights and had a bright future
ahead of him as a rising star of boxing. Resto ended up winning the fight by decision. But they later
discovered his gloves were loaded with plaster. During the fight, Collins was blinded and Resto got two
and a half years in prison for loading his gloves. Collins later succumbed to alcoholism and died in a car
wreck that many suspect was suicide. In this tragic example, Resto clearly violated the ethical rules of
boxing and intentionally loaded his gloves. Whether his main motivation was to win or maim Collins, he
intentionally chose to do something that would violate almost everyone’s ethics.
Slide 15
There’s some striking similarities between the leaders we looked at in this module as well as some
glaring differences. The similarities include all the leaders were high profile leaders in their sports, all
hurt others around them, all chose to forego their ethics to achieve success or money, and all had
influence. What do you feel are their main reasons behind their decisions? For Rose and the FIFA
officials it seemed to be all about the money. So, what greed the primary reason? For Armstrong and
Resto, it seemed to be primarily about achieving fame and success as the decisions they made allowed
them to succeed in their competitions. So, ambition without morals was the primary reason for their
decision. For Tiger, he lost everything, his wife, sponsorships, and indirectly his golfing success all due to
decisions that in no way increases chances of performing better on the golf course or gaining money.
Were selfish desires the reasons for his decisions? We’ll never know the true reasons why why these
leaders chose down the paths they did. We can see how easy it is for someone to fall from a position of
game and power when they let their ethics go.
Slide 16
The most interesting part of these sports leadership scandals is that each and every one of them did
good things for their sport. Resto and Armstrong helped increase the popularity of two sports that are
typically not on the national stage. Tiger Woods crossed a race barrier and brought the popularity of golf
to a level it has never known before. President Blatter was so successful that he was reelected a second
time even in the midst of the scandal. Rose has been an ambassador for baseball every since he played
and is no doubt a Hall of Fame player if not for the scandal. Each one of these scandals can be judged
differently based on our own ethics. For me, Resto scandal is the worse because he purposely maimed
Collins, but everyone may have a different view based on their own ethics. Whether it’s the obvious
example of Resto maiming Collins or something more subtle such as Armstrong hurting all those he
trusted and looked up to. Each one of these leaders hurt other people.
Slide 17
True or false, Billy Collins was a boxing champion who compromised his ethics in order to win a fight.
Slide 18
All of the leaders we discussed were high profile leaders, hurt those around him, had influence, and, A,
chose to forego their ethics to achieves success, B, chose power over ethics. C, use their influence to
trick those around them. D, compromise their ethics to gain an edge in their sport. Or E, all the above?
Slide 19
True or false, Pete roles bet only on his team to win?
Slide 20
Take the time to read this article regarding the ethical dilemmas coaches face in collegiate sports. Thank
you for listening to lecture 8, hope everyone has a good week!
12/15/2015
SPMT 489 Special Topics Intro to
Leadership Module 3 part 2
Jim Guinn
Lesson Objective
• Objective: Explain how to address ethical dilemmas leaders face in
sport’s leadership roles.
FIFA Scandal
• The US indicted a total of 14 current and former FIFA officials on
charges of “rampant, systemic, and deep‐rooted” corruption
following a major inquiry by the Federal Bureau of Investigation (FBI).
• Swiss prosecutors have accused FIFA President Sepp Blatter of
criminal mismanagement or misappropriation over a TV rights deal
and of a “disloyal payment” to European football chief Michel Platini.
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12/15/2015
FIFA Scandal
• Charles “Chuck” Blazer‐Former general secretary of the Confederation
of North, Central America (Concacaf), currently cooperating with U.S.
prosecutors.
• He admits that between 2004‐2011 he and others on the FIFA
executive committee agreed to accept bribes in connection with the
selection of South Africa as the host of the 2010 World Cup.
What did the FIFA Scandal Cause?
• Mistrust in the sport
• Forcing the World Cup to possibly move
• Organization in shambles
• The need for reform
Lance Armstrong
• 1996‐Amrstrong is diagnosed with testicular cancer. The cancer had
spread to his lungs, lymph nodes, abdomen and brain; undergoes
surgery the next day to have the malignant testicle removed.
• 1997‐Armstrong establishes the Lance Armstrong Foundation to
benefit cancer research and cancer patients.
• 1999‐Wins the 1999 Tour de France, but tests positive for the
corticosteroid triamcinolone. Provides a back‐dated doctor’s
certificate claiming the substance is in a skin cream, and is not
sanctioned.
2
12/15/2015
Lance Armstrong
• 2000‐2006‐Armstrong wins 7th consecutive Tour De France, UCI
investigates Armstrong for PED’s, but he is cleared.
• 2009‐Armstrong comes in 3rd in the Tour De France, amid allegations
from teammate Floyd Landis that he is doping.
• 2010‐Armstrong hires a defense lawyer to represent him in a federal
investigation into allegations of fraud and doping, comes in 23rd in
Tour De France.
• 2011‐Armstrong retires to focus on his family, and fighting cancer.
Lance Armstrong
• 2012‐Armstrong files a federal lawsuit in a Texas district court to halt
the doping case against him, but a federal judge dismisses his lawsuit
against the U.S. Anti‐Doping Agency saying his right to due process is
being violated. Armstrong admits to using PED’s in an interview with
Oprah.
• 2012‐2015‐Armstrong gets 7 Tour De France and Olympic Bronze
medal stripped, forced to repay 10 million dollars in sponsorships.
Pete Rose
• 4,256 hits, 746 doubles, 198 stolen bases, 1314 RBI’s, 3562 games
played.
• Most hits in MLB history.
• 412 wins as a manager.
• Accepted lifetime ban August 23, 1989.
3
12/15/2015
Pete Rose
• While he was the manager of the Cincinnati Reds he was caught
betting on the Reds to win. No evidence was ever found that he bet
them to lose.
• Accepted lifetime ban August 23, 1989.
• According to the MLB rule book section 21D, “Any player, umpire, or
club or league official or employee, who shall bet any sum
whatsoever upon any baseball game in connection with which the
bettor has a duty to perform shall be declared permanently
ineligible.”
Tiger Woods
• 79 PGA Tour Victories, made the cut in 142 consecutive events, 4
masters wins, won tournaments in 13 different countries.
• Over 1.5 billion in career earnings as of 2013.
• Number 1 golfer in the world, and arguably the best of all time.
Tiger Woods
• November 25th 2009‐National Inquirer leaks a story that Tiger Woods
is cheating on his wife.
• November 27th 2009‐Tiger Woods gets in a suspicious car crash, with
speculation that his wife caused the crash by allegedly smashing out
his back windshield.
• December 7 2009‐Over 7 women have come forward admitting to
affairs with Tiger.
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Tiger Woods
• December 7th 2009‐August 23rd 2010‐Woods’ wife divorces him,
Woods attends sex rehab, and numerous sponsors drop him.
• Woods has not won a major championship since 2008.
Luis Resto and Billy Collins
• Billy Collins was 14‐0 as a boxer when he fought Luis Resto.
• Luis Resto beat him on a decision, and Billy Collins was permanently
blinded in both eyes as a result of the fight.
• It was later found that Luis Resto loaded his gloves with plaster, Resto
was sentenced to 2 and a half years in prison.
• Collins succumbed to alcoholism, and later died in a car crash that
was a suspected suicide.
Ethical Dilemmas
• What do these situations have in common?
• High profile sports leaders in their sports.
• All hurt others around them.
• All chose to forgo their ethics to achieve success.
• All had influence
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Ethical Dilemmas
• Some of the decisions these leaders made were not sports related.
• A few of these leaders ethical decisions helped grow the popularity of
their sports.
• Each one achieved a high level of success for a period of time as a
result of these ethical shortcuts.
Practice Question
• True or False? Billy Collins was a boxing champion who compromised
his ethics in order to win a fight.
Practice Question
• All of the leaders we discussed were high profile leaders, hurt those
around them, had influence, and?
• A. Chose to forgo their ethics to achieve success
• B. Chose power over ethics
• C. Used their influence to trick those around them
• D. Compromised their ethics to gain an edge in their sport
• E. All the above
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Practice Question
• True or False? Pete Rose bet only on his team to win.
Required Reading
• http://thesportdigest.com/2011/07/ethical‐dilemmas‐in‐collegiate‐
athletics‐the‐role‐of‐coaches‐and‐the‐codes‐of‐ethic/
7
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